Quality Indicators for Public Broadcasters – Contemporary Evaluation
This UNESCO report discusses ways of assessing quality in public media.
This report, published by UNESCO, gives an insight into possible indicators for quality in public media. Public broadcasters and companies around the world are striving to produce high-quality content and face the market competition, but often their efforts cannot be quantified, and there is no structured way for public media companies to assess their performance. Public broadcasters can currently rely only on audience measurement instruments and ratings. According to the report, indicators are necessary to correctly assess the services provided by public broadcasters, make evaluations clearer and more objective and paving the way for continuous improvements.
This study offers a set of indicators that can be adapted or considered for different institutions and offers indicators related to production diversity, originality, the use of new languages and platforms and much more.
Public policies for public service media
UK and the German policy cases, with warnings and lessons from the USA
A 2010 article by Prof. Peter Humphreys (University of Manchester) that focuses on the impact of new technologies and changing media markets on public service broadcasting. The first part of the article focuses on the impact of new technologies and changing media markets on PSB whilst the second focuses on how to maintain a plurality of content and public service players. US examples and broadcast experiences are used comparatively throughout this paper.
This article was published for the RIPE@2010 conference series.
For the full article, click here