Public policies for public service media
JOURNAL & REPORT
UK and the German policy cases, with warnings and lessons from the USA
A 2010 article by Prof. Peter Humphreys (University of Manchester) that focuses on the impact of new technologies and changing media markets on public service broadcasting. The first part of the article focuses on the impact of new technologies and changing media markets on PSB whilst the second focuses on how to maintain a plurality of content and public service players. US examples and broadcast experiences are used comparatively throughout this paper.
This article was published for the RIPE@2010 conference series.
For the full article, click here
Beyond Broadcasting: The future of state owned broadcasters in Southern Africa
JOURNAL
Written in 2009, this recommended article, supported by FesMedia Africa, conveys the complicated changes facing state-owned broadcasters in Southern Africa.
These changes include those influenced by the “digitisation of production, distribution and consumption of public interest news and current affairs” and their impact on key broadcast players across the region.
The report is split into sub-reports about the media landscape in individual states and the influence of technological, regulatory and conceptual changes to broadcasting services.
For full access to this open-source article, click here
Public Media 2.0
Guide | Policy brief
Dynamic, Engaged Publics
Jessica Clark & Patricia Aufderheide
Future of Public Media Project, Center for Media and Social Impact
Center for Social Media, School of Communication, American University
2009
This White Paper explores the future of public media in the USA whilst considering its historical democratic role. The report lays out a vision for “Public Media 2.0” and what this may entail with the development of multi-platform, participatory technology.
To read the full report, head to the Center for Media & Social Impact website, here.
Reinventing Public Service Broadcasting in Europe
JOURNAL
Prospects, Promises and Problems
Johannes Bardoel & Leen d’Haenens
University of Amsterdam; Catholic University of Leuven; Raboud University Numegen
Media, Culture and Society, SAGE Publications, 2008, 30(3), p.337-355
Abstract
New information technologies, liberalising policies and rapidly changing societies – from mono- to multicultural – entail serious consequences for the prospects of European public service broadcasters in a network society. The European concept of PSB as a comprehensive and universal service is challenged by both EU and national authorities at three levels: 1) mission and program task (comprehensive or complementary programming?), 2) organization (central organisation or a ‘distributed public service’?) and 3) financing (license fee, advertising or ‘state aid’?). There are pressures towards a more ‘pure’ model of public service broadcasting and/or towards de-institutionalisation of PSB and ‘distributed public service’. Recent pleadings for (eg, in the Netherlands) and practices (eg, in New Zealand) of new PSB policy directions will be evaluated. The paper deals with the question whether the European full-fledged PSB model is still realistic or a more small-scale public service à la the American PBS would be a more viable prospect.
To read the full article, see Sage Publications here.

