Organisational Culture of Public Service Media

People, Values and Processes (2015–2019)

Michal Glowacki and Lizzie Jackson


In 2015-2019 Dr Michał Głowacki and Professor Lizzie Jackson investigated the internal organisational cultures of ten successful high technology clusters in North America and Europe to identify strategies to support the evolution of Public Service Media worldwide. Four media clusters were located in North America: Austin (Texas), Boston/Cambridge (Massachusetts), Detroit (Michigan) and Toronto (Canada). European clusters included London (UK), Warsaw (Poland), Copenhagen (Denmark), Brussels (Belgium), Tallinn (Estonia), and Vienna (Austria). To answer the question ‘what people, values and processes’ should Public Service Media embody going forward we found there is an urgent need for adaptation. Without internal change there is likely to be a decline in the ability of PSM to survive within the fast-evolving contemporary media and communications production and distribution landscape.

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