The Public Media Alliance has an established role and reputation in commissioning original research and reports on key themes and stakeholders in public service media.

Here you will find a range of publications produced during our time as the Commonwealth Broadcasting Association. They are authored by an expert group of media professionals and academics, and cover a diverse range of topics, from the role of documentaries in advocacy to the way in which broadcasters cover elections in small developing states. True to the principles of public service media, the following content is free to download.


Social Media Guidelines for Media Professionals & Journalists in the Caribbean

2017

These new Social Media Guidelines were initially developed during a three-day workshop, supported by the UNESCO Caribbean Cluster Office, with inputs and feedback from media professionals and organisations in the Caribbean. The hope is that the guidelines will help new and existing broadcasters in the Caribbean to identify the essential ways in which public service broadcasting and its characteristics can be preserved and strengthened, within the context of emerging technologies and social platforms.

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INFORM

The aim of INFORM is to provide a bridge between the academic analysis of Public Service Broadcasting and the views and experience of senior managers working within the industry. This issue places focus on media leadership in times of crisis, disaster and emergency.

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New World View

This 2013 report by Charlotte Jenner and John McCarthy examines the key role PSBs play in providing citizens with reliable and engaging international coverage, and how this content can empower audiences to make informed democratic choices. Research includes interviews with heads of PSBs, journalism academics and development experts.

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Reviewing the World

A review by Martin Scott, Charlotte Jenner and Rosie Smith of the WorldView project, international coverage and the UK media industry. A detailed impact study of a project that has worked to address barriers to media coverage of developing countries for over a decade through the seed-funding of documentaries.

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Brave New World Service

The 2011 report looks into the future of the BBC World Service, prior to some of the largest funding cuts and institutional changes in its history. By John McCarthy with Charlotte Jenner.

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A Road Map to Public Service Broadcasting

This 2012 book by Elizabeth Smith looks at countries that have established PSB or are in the process, to provide best practice and guidance for regions embarking on transition. It aims to open minds to the new opportunities offered to broadcasters by digital switchover to lead the way into interactive public service media. 

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Commonwealth Election Broadcasting

A set of guidelines drawn from a workshop held by the CBA and Commonwealth Secretariat with senior broadcasters from all over the Commonwealth. It upholds the ideal that all broadcast outlets, large or small, rich or poor have a public service duty to contribute to free and fair elections in any way they can.

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Covering Elections in Small States

This report by Mary Raine focuses on the way in which elections are covered by broadcasters in small countries and the extent to which the journalistic principles of accuracy, integrity and objectivity are upheld. 

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Editorial Guidelines

Now in its fourth edition, this handbook by Mary Raine is designed to help broadcasters identify and adopt good practices that ensure sound coverage by the media which operate freely and fairly.

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Guidelines for Broadcasters on Promoting UGC and Media and Information Literacy

How broadcasters around the world can encourage audiences to produce better quality user-generated content and to improve media and information literacy. By Martin Scott

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Guidelines for Broadcasting Regulation

Supported by Unesco, this second edition is by Eve Salomon, an international media consultant specialising in broadcasting and press regulation and a former Director of Legal Services at the UK Radio Authority.

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Handbook on Radio and Television Audience Research

Written by Graham Mytton, this handbook was published by Unicef and Unesco, and is a useful guide to the principles and practice of audience research.

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Maximising Income and Controlling Costs in Small and Medium Broadcasting Operations

This handbook covers ways to maximise income and discusses various income streams, corporate planning, marketing plans and an in-depth look at budgeting. Lastly the author Mano Wilkramanayake looks at controlling costs with a detailed sample budget.

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Media Literacy from the Perspective of Broadcasters and User-generated Content Producers Around the World

This report is based on a survey of 32 broadcasters around the world, focusing on their policies around three aspects of media literacy. By Lisa Stribbling and Martin Scott.

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Media Management Manual

A handbook for television and radio practitioners in countries undergoing digital transition. By John Prescott Thomas. 

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Performance Measurement

A practical guide to key performance indicators and benchmarking in public broadcasting, by Fulvio Barbuio.

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Reflecting the Real World?

Research by Joe Smith, Lucy Edge and Vanessa Morris on how British TV portrayed developing countries in 2005

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The World in Focus

How UK audiences connected with the wider world and the international news content in 2009, researched and written by Martin Scott

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