Find out about our latest projects and explore our previous work.

PMA works with international and national partners to run media development projects across the world, focussing on issues such as combatting mis- and disinformation; crisis response; and conflict sensitive reporting.

Upcoming projects


Building a Media Literate Generation

Where?

The Caribbean (in Barbados, Guyana, Jamaica, Trinidad & Tobago)


What?

The project aims to establish lasting media literacy in the Caribbean by nurturing critical skills among schoolchildren, educators, and journalists, fostering a culture of informed engagement and responsible news production and consumption. The project will include several activities, including a capacity-building workshop for journalists and educators, and in-country activities geared at schoolchildren ages 9-15.


When?

March – December 2024

A young girl in profile is operating a camera.
African Director child is using camera. Credit: iismailsahin / Shutterstock.com
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WORKSHOP: Responsible AI & Public Media

Where?

Johannesburg, South Africa


What?

Hosted by the South African Broadcasting Corporation (SABC) at their Johannesburg HQ, this workshop for PMA members and other public broadcasters from across Southern Africa, is designed to mitigate some of the challenges posed by the rollout of AI tools. Led by Paul McNally, the workshop will explore how AI can be best used in an ethical, responsible, and value-driven way across public media and public interest news organisations.  


When?

27 – 28 June 2024

The AI Workshop will be hosted by the South African Broadcasting Corporation. Credit: Dylan Barnes / Shutterstock.com
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RESEARCH PROJECT: Responsible AI in International Public Media

Where?

Global


What?

This 18-month project will seek to improve knowledge exchange and collaboration between international PSM on responsible AI, and result in extensive research and an industry report that will help to shape broader industry and regulatory discussions. 

Funded by the BRAID Fellowship and led by Dr Kate Wright (University of Edinburgh), the project will use PMA’s extensive network to research best practices in the deployment of AI in an ethical, value-driven way.  


When?

18 months from May 2024

tech background digital safety
Abstract tech background. Floating Numbers HUD Background. Matrix particles grid virtual reality. Smart build. Grid core. Hardware quantum form. Credit: Dmitriy Rybin / Shutterstock.com
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Project news


SABC-branded satellite against a blue sky.

Regional PMA workshop on Responsible AI and Public Media


PMA is proud to launch a new workshop on Responsible AI for broadcasters across Southern Africa in partnership with Develop AI and SABC.

PBI 2024


PMA will be in Ottawa, Canada for PBI 2024, which this year is being hosted by CBC/Radio-Canada on 8 - 10 October.

tech background digital safety

New partnership to research responsible AI in international public media


PMA is delighted to announce a new partnership to research the responsible use of AI by international public service media. 

Accessibility

PSM Unpacked | Prominence


Our global member organisations recently joined us for a PSM Unpacked roundtable to discuss Prominence - its impact and issues.

Radiodays Asia 2024


PMA is once again partnering with Radiodays Asia 2024 in Kuala Lumpur, and offering exclusive discounts for staff at PMA-member organisations. 

Applications open for media literacy bootcamp for Caribbean media workers


Media practitioners from Barbados, Guyana, Jamaica, and Trinidad & Tobago can now apply for our media & information literacy bootcamp!


Recent projects


Gender Sensitive Reporting

Participants and facilitators at the conclusion of PMA's gender-sensitive reporting workshop for Southeast Asian media workers and NGOs, Bangkok, 4 October 2023 (Credit: PMA)
Where?

Bangkok, Thailand

What?

The project aimed to enable CSOs/NGOs and the media to work collaboratively together to produce more transparent, relevant, responsive, and accessible content on gender issues, especially addressing Violence against women and girls (VAWG).

When?

March – November 2023

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Digital Investigative Journalism

All participants in a photo at the workshop's conclusion.
The workshop was organised by the Public Media Alliance, in partnership with NUST and fesmedia, and with funding from the Grace Wyndham Goldie (BBC) Trust Fund. Credit: Fillips Iita.
Where?

Windhoek, Namibia

What?

This project was designed to ensure that broadcast journalists in Sub-Saharan Africa stay abreast of the latest technological-driven investigative techniques, including different approaches to accessing information.

When?

June – July 2023

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Sustainability Symposium

20 people sat at different tables in a conference room.
Participants discussing PSM sustainability in working groups at the Sustainability Symposium. Credit: Harry Lock / PMA
Where?

London, the UK

What?

This one-day workshop will brought together public media researchers and workers to discuss sustainability, and provided an opportunity for a frank discussion and knowledge exchange on sustainability and PSM, reflecting on recent strategies in a rapidly changing media landscape.

When?

June 2023

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Thwarting Disinformation

PMA hosted a closed-door roundtable event for senior Caribbean media executives on 16 August in Tobago. The roundtable was held during the Caribbean Broadcasting Union's 53rd Annual General Assembly.
Where?

The Caribbean

What?

The project’s final objective was to contribute towards improved media and information literacy in the Caribbean by laying the foundation for more careful reporting, fact-checking, transparency regarding media ownership, and increased regional collaboration.

When?

June – November 2022

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Crisis Management for Journalists

Female participants who attended the Sunday 6 March 2022 International Women's Day event, held in Haiti (Credit: Institut PANOS / Joseph Steevens Samuel)
Where?

Haiti

What?

The project’s final objective was to produce a code of conduct and crisis management plan to strengthen the Haitian media landscape in the areas of press freedom, safety of journalists and credible journalism during a pandemic, crisis, or disaster.

When?

March 2022

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Conflict Reporting

conflict
A press photojournalist is holding a camera with a zoom lens and is photographing war and conflict. Credit: chameleonseye / iStock
Where?

South Asia

What?

The project’s purpose was to enable media professionals to examine and review their role in the reporting of conflict, particularly ethnic and religious violence, and to devise strategies for covering conflict accurately, impartially, and responsibly while ensuring their own safety.

When?

September – November 2021

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Impact of Covid-19

journalists
Bangkok, Thailand 9/19/2020: Journalists and photographers are the careers of people. Credit: STANG HONGTHONG / Shutterstock
Where?

Southeast Asia

What?

The project sought to compile a regional roadmap that addressed challenges brought about during the Covid-19 crisis, and provide recommendations on how to better equip journalists, media organisations and the wider media environment in the region with useful and practical ways of responding to the challenges during and beyond the COVID-19 crisis.

When?

June 2021 – January 2022

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Social Media Guidelines

workshop
PMA & UNESCO Social Media Guidelines Workshop in Windhoek, Namibia. May 2019
Where?

Southern Africa

What?

The PMA project – aimed at journalists and media professionals from Southern Africa –  was implemented as a workshop. The project sought to collaboratively establish guidelines to strengthen the role of social media and its positive uses within newsrooms and media organisations.

When?

June 2019

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Our recent partners